Mobile Myths You Still Believe but Shouldn’t

Tech myths on mobile devices and desktops

As an app builder, we hear a multitude of reasons both for and against harnessing mobile apps and technology in general for member engagement. Unfortunately, a few outdated beliefs regarding mobile technology and member usage have lived past their relevance. So we’re providing an update to clear the air!

4 Ways Social Media Marketing can Benefit Associations

Social media marketing icons

If your association isn’t on social media, it may be time to start considering it. Social Media Examiner recently conducted a survey on the social media marketing industry. The results? Over 90% of marketers considered social media to be an important factor to their business. Continue reading for more social media marketing stats and to learn what they mean for associations.