4 Ways Social Media Marketing can Benefit Associations

Social media marketing icons

If your association isn’t on social media, it may be time to start considering it. Social Media Examiner recently conducted a survey on the social media marketing industry. The results? Over 90% of marketers considered social media to be an important factor to their business. Continue reading for more social media marketing stats and to learn what they mean for associations.

Event Sponsorship: Connecting Organizers with Exhibitors

Exhibit hall of event exhibitors and event sponsors

A recent blog post by Associations Now explored the expectations of event organizers and exhibitors regarding event sponsorship. With a similarity in results, this publication highlights 3 key takeaways for associations to consider. With these in mind, we took it a step further and looked into how having a multi-event app could benefit sponsors

How Successful Has Apple Pay Been?

Apple Pay on iPhone

With the continuous increase in smartphone adoption, more consumers are able to tap into mobile payment services. And now that Apple released its own version, this technology is sure to rise in the future. But just how well is this service, as well as other mobile payment services, doing?

How to Increase Member Attendance for Your Association’s Conferences

Empty member conference board room

It happens again and again. You do everything you can to get your members to attend your conference, yet many never show up. Ask yourself- did you really do everything you could? Probably not. A recent blog post by Kalahari Meetings listed tips for associations to use to get members to attend their next conference. Read our blog post for these tips and our own event app take on them. 

Cloud Storage, Education, and the #ROLapp

Clouds in sky

I’m sure you’ve heard of the term “the cloud.” Short for cloud computing, the cloud refers to the storing and accessing of data over the Internet instead of your computer’s hard drive. With the use of mobile apps for events and conferences, see how cloud storage can be extremely useful to associations and how it can be tied with educational objectives.

Demonstrating Value to the Choosiest of Members

Classroom

Presented at OSAE’s Annual Conference last month, this interactive session focused on engagement measurements as well as technology trends and solutions. Attendees received effective strategies to help define and promote unique value propositions for their associations. Read our post for more information on the duo presentation by Event Garde and Results@Hand.

OSAE 2014 Annual Conference Success

Cincinnati, Ohio skyline

At OSAE’s 2014 Annual Conference, attendees experienced a number of new opportunities while using our event app. More specifically, those who participated in the conference’s Pub Crawl event were able to view teams, track their performance, share their best photos, and more! Read the post and see how OSAE found results through our app for events.